Why is this important?
A well-supported and vibrant arts and culture sector is important
for the economic well-being of the county for many reasons. It provides
the opportunity for civic leaders to enhance economic development.
The patronage of arts events through performance attendance and gallery
sales contributes to the county’s sales tax income and creates
jobs. The arts have proven to be a magnet for tourists and their
money. In addition, cultural tourists spend more dollars and stay
longer than non-cultural tourists.23
A well-funded arts sector strategy is based on creative capital.
Creative capital consists of new ideas and innovations in job creation,
recreational opportunities and nurturing talent.
What is the measure?
To quantify support for the arts we used the following indicators:
(1) selected local foundation support, (2) local donations to arts
councils, and (3) visitor spending impact on the arts, entertainment
How are we doing?
Sonora Area Foundation substantially increased funding for arts
and cultural projects.
For the past 38 years, the Central Sierra Arts Council, a Tuolumne
County-based council, benefited from consistent levels of community
support. However, it equates to less than $1 per resident annually,
and is measurably less than Calaveras County’s arts council.
The impact of arts, entertainment and recreation visitor spending,
while important to the economy, increased minimally, and was significantly
less than Amador County, and in most cases, somewhat less than Calaveras